From Lean theory to Lean practice

There's a wide gap between theory and practice, particularly in the innovation arena. After the wide success of Steve Blank's "The Startup Owner's Manual: The Step-by-Step Guide for Building a Great Company" and Eric Ries' "The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses", the market was now armed with a new innovation theory, but lacked the in-depth knowledge to avoid pitfalls in practice. Ash Maurya's "Running Lean: Iterate from Plan A to a Plan that Works" aims to fill that gap.

Covering all steps of the Lean strategy, Ash goes into each part in detail, arming current and wannabe entrepreneurs with tools, processes and vocabulary to tackle each phase.

Running Lean works for us as a weekly consultation guide. That works for us much better than a long continuous read. We recommend it for intra and entrepreneurs in any industry that are already familiarized with the Lean Startup philosophy, as well as developers who would like to get rid of their waterfall processes.